P

Pinterest

Consumer & Media · Vibrant red — visual discovery that inspires and organizes the world's best ideas.

Color Palette

Primary

#E60023

Secondary

#1A1A1A

Accent 1

#FFFFFF

Typography

Helvetica Neue

The quick brown fox

jumps over the lazy dog

ABCDEFGHIJKLMNOPQRSTUVWXYZ

Component Preview

Navigation Bar

Pinterest · Features · Pricing

#FFFFFF — accent

Spacing Scale (4px base)

4

8

16

24

32

48

.cursorrules
# Pinterest Design System — .cursorrules
# Generated by StyleExtract · styleextract.com/vault/pinterest

You are a senior frontend developer building UI that matches the Pinterest design system exactly.
Read this entire file before writing any component.

## Brand Identity
Company    : Pinterest
Primary    : #E60023
Secondary  : #1A1A1A
Accent     : #FFFFFF
Font       : Helvetica Neue, system-ui
Radius     : 4px
Voice      : Vibrant red — visual discovery that inspires and organizes the world's best ideas.

## CSS Custom Properties
```css
:root {
  --color-primary:   #E60023;
  --color-secondary: #1A1A1A;
  --color-accent:    #FFFFFF;
  --color-text:      #FFFFFF;
  --color-surface:   #1C1C1E;
  --color-border:    #2C2C2E;
  --font-sans:       "Helvetica Neue", system-ui, -apple-system, sans-serif;
  --radius:          4px;
}
```

## Tailwind Config
```js
// tailwind.config.js
module.exports = {
  theme: {
    extend: {
      colors: {
        primary:   "#E60023",
        secondary: "#1A1A1A",
        accent:    "#FFFFFF",
      },
      fontFamily: {
        sans: ["Helvetica Neue", "system-ui", "sans-serif"],
      },
      borderRadius: {
        brand: "4px",
      },
    },
  },
};
```

## Typography
```
heading-font:    Helvetica Neue, system-ui
heading-weight:  700
heading-tracking: -0.02em
body-font:       Helvetica Neue, system-ui
body-size:       16px
body-line-height: 1.6
```

## Spacing Scale
Base: 4px  |  Scale: 4 · 8 · 12 · 16 · 24 · 32 · 48 · 64 · 96px
Never use arbitrary values like 13px, 22px, or 50px.

## Component Rules

### Primary Button
background-color: #E60023
color: #FFFFFF
border-radius: 4px
padding: 12px 24px
font-weight: 600
font-size: 14px
transition: opacity 0.15s
&:hover { opacity: 0.88 }

### Secondary Button
background-color: transparent
border: 1.5px solid #E60023
color: #E60023
border-radius: 4px
padding: 11px 23px

### Card
background: #1C1C1E
border: 1px solid #2C2C2E
border-radius: 16px
padding: 24px
box-shadow: 0 1px 3px rgba(0,0,0,0.08)

### Navigation
background: #1A1A1A
color: #FFFFFF
height: 60px
padding: 0 24px
```

## Rules
DO:
- Use the exact hex values defined in CSS Custom Properties
- Maintain Pinterest's aesthetic: Vibrant red — visual discovery that inspires and organizes the world's best ideas.
- Apply 4px base-unit spacing throughout
- Use Helvetica Neue for all text elements
- Meet WCAG AA contrast (4.5:1 minimum for body text)

DON'T:
- Invent colors outside the defined palette
- Use system-default blue (#0000EE) for links — use var(--color-primary)
- Apply border-radius values not on the brand scale
- Use font-weight below 400 or above 900

2,643 characters

STYLE.mdAI Agent File
---
brand:
  name: "Pinterest"
  category: "Consumer & Media"
  primary: "#E60023"
  secondary: "#1A1A1A"
  accent: "#FFFFFF"
typography:
  heading: "Helvetica Neue, system-ui"
  headingWeight: 700
  headingTracking: "-0.02em"
  body: "Helvetica Neue, system-ui"
  bodySize: "16px"
  lineHeight: 1.6
spacing:
  base: 4
  scale: [4, 8, 12, 16, 24, 32, 48, 64, 96]
shape:
  radiusSm: "4px"
  radiusMd: "4px"
  radiusLg: "16px"
  radiusXl: "24px"
---

# Pinterest Design System
> AI Agent Context — read this entire file before generating any UI for Pinterest
> Source: StyleExtract Vault · styleextract.com/vault/pinterest

## Brand Overview
Vibrant red — visual discovery that inspires and organizes the world's best ideas.

## Color System

| Role      | Hex       | Usage                          |
|-----------|-----------|-------------------------------|
| Primary   | `#E60023` | CTAs, links, key accents  |
| Secondary | `#1A1A1A` | Backgrounds, headings    |
| Accent    | `#FFFFFF` | Highlights, badges, icons |
| Surface   | `#1C1C1E` | Card backgrounds |
| Border    | `#2C2C2E` | Dividers, outlines |

ALWAYS use `#E60023` for primary interactive elements and CTAs.
NEVER invent colors outside the palette above.

## Typography

- **Heading font**: Helvetica Neue, system-ui
- **Heading weight**: 700 / letter-spacing −0.02em
- **Body font**: Helvetica Neue, system-ui
- **Body size**: 16px / line-height 1.6

## Spacing System

Base unit is **4px**. Allowed values: 4, 8, 12, 16, 24, 32, 48, 64, 96px.
Never use arbitrary values.

## Component Patterns

### Buttons
```
Primary:   bg #E60023  · text #FFFFFF  · rounded-[4px]  · px-6 py-3  · font-semibold
Secondary: transparent    · border-[#E60023]       · text-[#E60023]      · px-6 py-3
```

### Cards
```
bg white (dark: #1C1C1E) · border #E5E5E7 (dark: #2C2C2E) · rounded-2xl · p-6 · shadow-sm
```

### Navigation
```
bg #1A1A1A · text #FFFFFF · h-[60px] · px-6 · logo-left · links-right
```

## Accessibility
- All text WCAG AA (4.5:1 minimum)
- Interactive targets: 44×44px minimum
- Never convey state via color alone

## Brand Voice
Vibrant red — visual discovery that inspires and organizes the world's best ideas.

2,186 characters

How to use these files

  1. 1.Copy .cursorrules and paste it as a new file named .cursorrules in your project root.
  2. 2.Copy STYLE.md as STYLE.md in your repo root for Claude, Bolt.new, or any agent that reads Markdown context.
  3. 3.All subsequent AI-generated components will automatically match the Pinterest design system.

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